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When kids of his age play with toys, this little boy earns $22 million every year from YouTube

Usually, 7-year-old kids probably play video or PC games, assemble toy bricks, solve some puzzles, watch cartoons and so on. In an age where kids play with toys, this 7-year-old elementary school kid, Ryan is making millions in revenue in a year from his YouTube account, according to Forbes.

Ryan ToysReview, popular YouTube star took the No. 1 spot in 2018 on Forbes’ annual list of the highest-earning YouTube accounts.

Credits: BBC.com

Ryan the 7-year-old “host” of Ryan ToysReview, a famous toy-review channel on YouTube, jumped from No. 8 to No. 1 on Forbes’ annual list of YouTube stars who are earning the most money.

A family-run YouTube channel named Ryan ToysReview earned about $22 million in pretax income from June 1, 2017, through June 1, 2018, according to Forbes, up from $11 million the year before. The estimate of $22 million put Ryan ToysReview ahead of controversial star Jake Paul ($21.5 million).

In 2016, The Verge profiled the channel and Ryan’s parents, who have shot and produced the account’s frequently (nearly daily) released videos since Ryan ToysReview started in March 2015.

The account started when Ryan, (then a 4-year-old fan of toy-review videos), asked his mom and dad as to why he couldn’t also review toys on YouTube.

Ryan ToysReview started out at a sedate pace until a July 2015 video went widespread on social media platforms. The video depicts Ryan opening and reviewing a box comprising more than 100 toys from Pixar’s “Cars” series. It has close to 935 million views.

The channel loves to review new toys or kids’ food products. The videos feature enthusiastic commentary from Ryan with off-camera guidance from his parents.

Ryan also penned a deal with Walmart to sell a toy line- “Ryan’s World” exclusively in over 2,500 US stores and Walmart’s website, as per

Ryan’s World was the first ever merchandise to be sold after Pocket.Watch which is a children’s media brand, negotiated licensing deals for numerous online video stars.

Ryan ToysReview has a staggering fan-following with as many as 17 million and has also gotten a combined 26 billion views, as per Forbes.

Here’s the video:

Written by Sagar Abhinandan

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